Oracle · 2018–2022

Transforming the system while it’s still running.

I grew the team from 3 to 15 across design and research, managing 5 direct reports, and built the operating model to match. With my VP, I co-created the approach that brought machine-learning automation into how more than 100,000 people submit expenses and how AP teams process invoices across Oracle’s Enterprise Resource Planning (ERP) suite, then brought it to life in the designs. The work reached Larry Ellison and made me the first sub-VP designer to present at Oracle’s Financials Strategy Council.

3 → 15

team scaled

50%

reduction in manual invoice entry time

1.7M+

invoice recipients reached annually

4

patents (2 issued, 2 filed)

The Redwood film, introducing Oracle’s new experience and brand design system.

I joined Oracle as one of the early hires in a ground-up effort to turn an engineering-led software company into a design-led one. Redesigning products was only part of it. We were also changing the culture, the operating model, and what people at Oracle expected a good customer experience to look like. Oracle might not be the company that comes to mind when people think of design excellence, and that’s exactly what I loved about it. I worked alongside some of the most talented designers of my career, and by the time I left, design had a voice in rooms it hadn’t been in before.

Kelly built strong relationships with the business, reinforcing confidence in the ERP product teams during a critical period for the org.
— Winston Wang · VP of UX Design, AI Data Platform, Analytics, ERP, EPM
Kelly brings a rare combination of humility when she is unsure and a gentle firmness on her convictions.
— Vasudha Chandrasekaran · VP, Oracle UX Research
2018–2020

Redefining Oracle Expenses

RoleDesign lead, vision through delivery

Oracle Expenses was one of four products chosen to lead Oracle’s next-generation design shift, picked for its reach: more than 100,000 people across 369 companies. In one interview, an administrative assistant told us she didn’t know what half the receipts were for, so she’d google it or go back and ask. That friction showed up everywhere.

I started as the only designer and grew the group to five designers, a creative technologist, and a research partner. We worked on two tracks at once, keeping the live product healthy while building the next one. On the live product, I designed hands-on alongside the team as we cut navigation from 26 entry points to 18 and added in-line and batch editing, and I worked directly with Oracle’s compliance team to drop requirements that slowed people down, like a written description for every taxi ride. For the next generation, built on Redwood, I designed and directed automation across submission, approval, and real-time machine-learning audit. That work produced two granted patents and was featured in the Oracle OpenWorld 2019 keynote.

Animated demo of the redesigned expense detail screen, with an itemized expense shown alongside its scanned receipt
The redesigned expense detail screen, with the scanned receipt shown alongside every field for a quick check.
2020–2022

Accounts Payable in Oracle ERP

Outcome50% reduction in manual entry time

Some AP teams were keying in as many as 30,000 invoices a month, about 65 per clerk per day at three minutes each. Telemetry showed 70% of specialists left the old landing page right after logging in. I led four designers and a researcher, ran weekly workshops so the team could learn AP from the experts, and we interviewed 17 specialists to find out what the tool was missing.

I directed the rebuild of the landing page into a hub, designing alongside the team, with prioritized work queues, faceted search, analytics, and quick actions, and invoices matched to a purchase order now fill themselves in. Manual entry time dropped by half. I also pushed to redesign the invoice itself, which reaches 1.7 million customers a year, as a low-cost way to put Redwood in front of all of them. The expense emails got the same treatment, since everyone at Oracle saw them.

Animated demo of purchase-order-matched invoice creation
PO-matched invoice creation—streamlined data entry where most fields are auto-populated after matching the invoice with a purchase order number.
Redesigned accounts payable landing page with prioritized invoice view
Redesigned landing page using goal-driven UI elements—addressing data showing 70% of AP specialists exited immediately after login in the previous tool.
2019–2021

Start with “Why”

RoleFounder & lead, company-wide framework

Most of Oracle’s products were still being built feature by feature, and the complexity showed. At the SVP of Design’s request, I spearheaded an effort to change that, ran it, and recruited a small group to work with me. Together we created a two-part framework that has teams define the user’s goal and what success looks like before anyone designs a screen. I co-presented it live to more than 1,000 designers, PMs, and engineers, then ran working sessions and office hours with 18+ product teams who wanted to go deeper. Its patterns fed into the Redwood design system, and the framework still lives publicly on Oracle’s Clarity of Purpose site.

It changed how teams talked to each other. As one designer put it, having user goals in a crit “shifts the focus from ‘I don’t like that’ to ‘that’s not achieving the goal.’”

Clarity of Purpose—the framework presentation, introduced live to over 1,000 people.
Worked project example pairing user goals with success criteria
Project example of user goals + success criteria.
2018–2019

Redwood

My roleStoryboards and interaction patterns

Redwood was Oracle’s next-generation experience and brand design system, and the most visible piece of a company-wide renewal. It started from a simple belief that enterprise users are people, and the tools they use at work should feel as easy and enjoyable as the apps on their phones. Oracle’s existing UX stretched a few patterns across too many scenarios, gave rare advanced tasks the same weight as everyday ones, and looked dated next to modern mobile. Redwood took all of that on across brand, marketing, sales, physical spaces and product UI.

My small team helped shape Redwood’s early direction. I art-directed and helped draw the storyboards the branding team used as a starting point for the look that followed, with its warm red and chocolate brown, the custom Oracle Sans typeface, and textures drawn from data. I also worked closely with the components team on many of Redwood’s interaction patterns, from larger pieces like interaction panels down to details like reordering the fields in the currency selector so they matched how people already think about entering money. Redwood debuted at OpenWorld 2019 and became the foundation for flagship experiences including Expenses, HR, procurement and oracle.com.

A spread of Redwood components: text fields, a profile card, a date picker, a color palette, a range slider, menus, badges and tabs
Redwood components, from form fields and a date picker to menus, badges and the color palette.
Oracle’s next generation user experience, featuring work from Expenses.